Infine, ecco la produzioni scritte previste per la traccia di attualità inglese della seconda prova di Maturità 2016:
A) “ShopChance” is an exciting new e-commerce company, specialising in ways to help out your business, and making sure your shop has the greatest amount of exposure possible, without breaking the bank! We are always abreast of new, fast and easy ways to make your business or shop work efficiently.
One of the great new ways to achieve all of this comes straight from the world of fashion, and it is called the “pop-up shop”. Pop-up shops are small, temporary shops that can be set up anywhere in the city. Pop-ups are great as they allow the customer to familiarise himself with your merchandise and they enable you to reach a large number of people with your product. The way to do this is by setting up your pop-up in tourist areas or the shopping district of your town, thus enabling your brand to grow via exposure. Now you might ask yourself; “how is this method affordable? I can’t pay the high prices associated with renting a space in a popular shopping area.” This is why pop-up shops are the best solution to your problem. Because of the fact they are temporary, they allow you to showcase your products to a lot of people without the economic burden of paying a year-long lease in an expensive part of town. It is the perfect solution for a small business trying to build a loyal customer base. For us at “ShopChance”, pop-up shops are the future, and smart retail owners will surely agree.
B) At “Carpe Diem” we are proud to introduce ourselves as a vibrant and exciting new start-up company. We are a group of young professionals, with a keen interest in the world of retail and fashion. We believe that our company, which is involved in finding new spaces and organising the preparation of pop-up shops is a perfect synthesis of these two interests.
At this point you might be asking yourself; “what is a pop-up shop?” In short, a pop-up is a temporary shop that enables retailers to show off their products to the public and gives the public an easy way to get to know the products they are being offered. If you are a retailer and you mainly sell your products online, setting up a temporary pop up shop is a great way to make yourself known and show off the quality of your products first hand, your brand will surely benefit from this! Another good thing about pop-ups is that they allow you to set up your shop in areas in which they are more likely to be seen by a large number of people, without having to pay unaffordable year-long leases in expensive areas of town. It is the perfect solution for smaller online shops which are trying to grow and make their brand known. As said before, we are a young team and very savvy in the use of social media, enabling us to do the best work possible for your online shop. Try us out, “Carpe Diem” is not just our name, it’s our motto.